TARA (Trade Alternative Reform Action) Projects made its humble beginning in the early seventies with the objective of creating avenues of income for economically disadvantaged artisans and craftsmen in Delhi, India. Encouraged by its initial success, the project gradually extended its socioeconomic and trade reform activities to the adjoining states of Uttar Pradesh, Haryana and Rajasthan in Northern India.
At present TARA Projects employs more than 1000 artisan families directly and indirectly by providing sustainable income through handicraft production. They provide education and health care to the families of makers and impart training and capacity building to enhance producer skills. The organization is committed to providing support services to the marketing of handicrafts on Fair Trade principles, while addressing community developmental needs of the artisan makers.